by Wade Cline | Feb 10, 2023 | Ecommerce Marketing
With the rise of technology, conversational commerce has become a major player in the e-commerce market. It involves using chatbots, messaging apps, or voice-based virtual assistants to provide customers with a more personalized and interactive shopping experience. As...
by Wade Cline | Feb 6, 2023 | Ecommerce Marketing, Reviews and Ratings
It’s no secret that customer reviews play a pivotal role in influencing shopper decisions. In reality, nearly all customers consult their peers’ opinions before they commit to a purchase – an amazing 90%! This highlights the importance of collecting...
by Wade Cline | Jan 31, 2023 | Ecommerce Marketing
Search engine optimization (SEO) is the process of improving a website’s online visibility and search ranking. This can be done by optimizing various factors, including the use of keywords, the website structure, and the quality of the content. By optimizing...
by Wade Cline | Jan 30, 2023 | Customer Surveys and Feedback, Ecommerce Marketing
Successfully engaging and retaining customers is key for eCommerce businesses. This is why effective use of marketing emails can be a beneficial tool. Therefore, this article seeks to share the various types of emails that a high-end fashion boutique in New York City...
by Wade Cline | Jan 28, 2023 | UGC: Customer Photos and Videos
Making an informed purchase decision can be a difficult task, which is why many turn to product reviews. A BrightLocal study revealed that 88% of consumers trust online reviews just as much as personal recommendations. This is where social proof comes in; this concept...
