First impressions, unexpected surprises, and moments of relief shape your customers' feelings in their review journey. But most...
Using Reviews in Customer Support Training: A Blueprint for Building Exceptional Teams
Customer reviews are more than just words on a screen—they're a direct...
Optimizing the Customer Review Journey: Strategies for Feedback and Loyalty
Customer reviews don’t happen by chance. They result from deliberate and...
Leverage Post-Purchase Surveys to Uncover Hidden Insights
You've most probably used surveys to query customers on their...
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How to Use Product Reviews to Boost Your SEO and Drive More Traffic
In the world of eCommerce, product reviews are a powerful tool for building trust and driving sales. But just as, if not more important is knowing how to use product reviews to boost SEO. We've seen it be one of the most overlooked value prospects...
How eCommerce Businesses can Collect more UGC through Giveaways
Do you want customers to get more involved with your business? Of course, you do! Every business wants more sales, engagement, and loyalty. One of the best ways to spark this involvement is through the use of giveaways. Now, before you dismiss the...
12 Emails for eCommerce Businesses that Boost Engagement
Successfully engaging and retaining customers is key for eCommerce businesses. This is why effective use of marketing emails can be a beneficial tool. Therefore, this article seeks to share the various types of emails that a high-end fashion...
How to Record Affordable Customer Testimonial Videos
Recording affordable customer testimonial videos has never been easier thanks to advances to consumer devices' cameras and microphones. Steven Sodeberg, an Oscar winning film director, even shot an entire movie on an iPhone. Some of the best...
The Difference Between Sweepstakes and Contests
Any idea that drums up interest in your business can qualify as a form of marketing. The challenge is figuring out which ideas actually work. Giving something away is one tactic that can capture people’s attention and peak their interest in...
Word-of-Mouth Marketing: Why It’s Vital to Your Business
Have you ever bought a product or service because your friend recommended it? Chances are, it happens more often than you realize. After all, who better to trust than someone who has already had first-hand experience with the item? That's called...
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